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Search and Reviews in the wider sample

10 Search and Reviews tools counted across 8,291 company websites, a plain fetch separate from the group crawls. Search and Reviews in the groups.

Last updated 2026-10-15

• G2 runs on 1.4% of the 8,291 company websites crawled, the most of any Search and Reviews tool.
• G2 share runs from 0.0% in Commerce and Shopping to 4.0% in Data and Analytics.
• G2 is most common at 51-200 employees, on 2.9% of sites in that band.
• G2 share is highest in France, at 1.7% of crawled sites there.
• Trustpilot share runs from 0.0% in Biotechnology to 2.0% in Commerce and Shopping.
• In Artificial Intelligence (AI), G2 is the most used Search and Reviews tool, on 1.9% of crawled sites.
• In Financial Services, Trustpilot is the most used Search and Reviews tool, on 2.0% of crawled sites.
• In Biotechnology, G2 is the most used Search and Reviews tool, on 0.2% of crawled sites.

G2 runs on 1.4% of the 8,291 company websites crawled, the most of any Search and Reviews tool.

G2 was found on 114 sites. Trustpilot came second with 51. Shares are of the whole sample, and a site can run more than one tool, so the bars do not add up to 100. G2 leads Search and Reviews at 1.4%.

G2 share runs from 0.0% in Commerce and Shopping to 4.0% in Data and Analytics.

Data and Analytics: 15 of 373 crawled sites run G2. Commerce and Shopping: 0 of 347. Only industries with at least 150 crawled sites are compared here; the tool page lists the rest. G2 is concentrated in Data and Analytics.

G2 is most common at 51-200 employees, on 2.9% of sites in that band.

60 of the 2,042 crawled sites with 51-200 employees run G2. At 11-50 employees the share is 0.9%. G2 skews to 51-200 employee companies.

G2 share is highest in France, at 1.7% of crawled sites there.

7 of the 422 crawled France sites run G2, against 1.4% across all countries. Countries with fewer than 150 crawled sites are not compared. G2 is strongest in France.

Trustpilot share runs from 0.0% in Biotechnology to 2.0% in Commerce and Shopping.

Commerce and Shopping: 7 of 347 crawled sites run Trustpilot. Biotechnology: 0 of 521. Only industries with at least 150 crawled sites are compared here; the tool page lists the rest. Trustpilot is concentrated in Commerce and Shopping.

In Artificial Intelligence (AI), G2 is the most used Search and Reviews tool, on 1.9% of crawled sites.

1,631 crawled sites are labelled Artificial Intelligence (AI), and 31 of them run G2. Trustpilot follows at 0.2%. G2 leads Search and Reviews in Artificial Intelligence (AI).

In Financial Services, Trustpilot is the most used Search and Reviews tool, on 2.0% of crawled sites.

548 crawled sites are labelled Financial Services, and 11 of them run Trustpilot. G2 follows at 1.3%. Trustpilot leads Search and Reviews in Financial Services.

In Biotechnology, G2 is the most used Search and Reviews tool, on 0.2% of crawled sites.

521 crawled sites are labelled Biotechnology, and 1 of them run G2. Trustpilot follows at 0.0%. G2 leads Search and Reviews in Biotechnology.

Attrition funnel

Named failures