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Video in the wider sample
10 Video tools counted across 8,291 company websites, a plain fetch separate from the group crawls. Video in the groups.
Last updated 2026-10-15
- YouTube Embed runs on 4.7% of the 8,291 company websites crawled, the most of any Video tool.
- YouTube Embed share runs from 2.7% in Energy to 6.1% in Apps.
- YouTube Embed is most common at 11-50 employees, on 4.7% of sites in that band.
- YouTube Embed share is highest in France, at 9.2% of crawled sites there.
- Vimeo share runs from 1.0% in Apps to 3.8% in Information Technology.
- In Artificial Intelligence (AI), YouTube Embed is the most used Video tool, on 4.3% of crawled sites.
- In Financial Services, YouTube Embed is the most used Video tool, on 4.6% of crawled sites.
- In Biotechnology, YouTube Embed is the most used Video tool, on 3.3% of crawled sites.
YouTube Embed runs on 4.7% of the 8,291 company websites crawled, the most of any Video tool.
YouTube Embed was found on 390 sites. Vimeo came second with 182. Shares are of the whole sample, and a site can run more than one tool, so the bars do not add up to 100. YouTube Embed leads Video at 4.7%.
YouTube Embed share runs from 2.7% in Energy to 6.1% in Apps.
Apps: 24 of 395 crawled sites run YouTube Embed. Energy: 8 of 294. Only industries with at least 150 crawled sites are compared here; the tool page lists the rest. YouTube Embed is 2.2 times as common in Apps as in Energy.
YouTube Embed is most common at 11-50 employees, on 4.7% of sites in that band.
296 of the 6,249 crawled sites with 11-50 employees run YouTube Embed. At 51-200 employees the share is 4.6%. YouTube Embed skews to 11-50 employee companies.
YouTube Embed share is highest in France, at 9.2% of crawled sites there.
39 of the 422 crawled France sites run YouTube Embed, against 4.7% across all countries. Countries with fewer than 150 crawled sites are not compared. YouTube Embed is strongest in France.
Vimeo share runs from 1.0% in Apps to 3.8% in Information Technology.
Information Technology: 19 of 503 crawled sites run Vimeo. Apps: 4 of 395. Only industries with at least 150 crawled sites are compared here; the tool page lists the rest. Vimeo is 3.7 times as common in Information Technology as in Apps.
In Artificial Intelligence (AI), YouTube Embed is the most used Video tool, on 4.3% of crawled sites.
1,631 crawled sites are labelled Artificial Intelligence (AI), and 70 of them run YouTube Embed. Vimeo follows at 2.3%. YouTube Embed leads Video in Artificial Intelligence (AI).
In Financial Services, YouTube Embed is the most used Video tool, on 4.6% of crawled sites.
548 crawled sites are labelled Financial Services, and 25 of them run YouTube Embed. Vimeo follows at 1.6%. YouTube Embed leads Video in Financial Services.
In Biotechnology, YouTube Embed is the most used Video tool, on 3.3% of crawled sites.
521 crawled sites are labelled Biotechnology, and 17 of them run YouTube Embed. Vimeo follows at 1.9%. YouTube Embed leads Video in Biotechnology.
Attrition funnel
| Step | Count | Note |
|---|---|---|
| Domains selected for the sample | 30,000 | Company domains drawn from the source universe. |
| Homepage fetched | 9,129 | A response was returned for the request. |
| Fetch succeeded | 8,291 | A 200 response with a readable HTML body. |
| Firmographics joined | 8,291 | Industry, country and employee band all present. The base every share on this site is divided by. |
Named failures
| Reason | Count | Share of attempted |
|---|---|---|
| HTTP 502 | 256 | 2.8% |
| HTTP 403 | 251 | 2.8% |
| Connection timeout | 209 | 2.3% |
| SSL error | 55 | 0.6% |
| HTTP 429 (rate limited) | 21 | 0.2% |
| HTTP 503 | 11 | 0.1% |
| HTTP 500 | 9 | 0.1% |
| Connection refused or reset | 5 | 0.1% |
| Proxy error | 4 | 0.0% |
| HTTP 401 | 4 | 0.0% |
| HTTP 526 | 3 | 0.0% |
| HTTP 530 | 2 | 0.0% |
| HTTP 521 | 2 | 0.0% |
| HTTP 525 | 2 | 0.0% |
| Too many redirects | 2 | 0.0% |
| HTTP 523 | 1 | 0.0% |
| HTTP 520 | 1 | 0.0% |
Cite this
Installmap, Video in the wider sample, crawl of 2026-09-03, https://installmap.com/stats/video.