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Visitor Identification and ABM in the wider sample

11 Visitor Identification and ABM tools counted across 8,291 company websites, a plain fetch separate from the group crawls. Visitor Identification and ABM in the groups.

Last updated 2026-10-15

• RB2B runs on 1.0% of the 8,291 company websites crawled, the most of any Visitor Identification and ABM tool.
• RB2B share runs from 0.0% in Energy to 2.3% in Artificial Intelligence (AI).
• RB2B is most common at 11-50 employees, on 1.1% of sites in that band.
• RB2B share is highest in Australia, at 1.4% of crawled sites there.
• In Artificial Intelligence (AI), RB2B is the most used Visitor Identification and ABM tool, on 2.3% of crawled sites.
• In Financial Services, RB2B is the most used Visitor Identification and ABM tool, on 0.5% of crawled sites.
• In Biotechnology, RB2B is the most used Visitor Identification and ABM tool, on 0.2% of crawled sites.
• RB2B, Warmly, 6sense hold 92% of all Visitor Identification and ABM installs counted.

RB2B runs on 1.0% of the 8,291 company websites crawled, the most of any Visitor Identification and ABM tool.

RB2B was found on 85 sites. Warmly came second with 25. Shares are of the whole sample, and a site can run more than one tool, so the bars do not add up to 100. RB2B leads Visitor Identification and ABM at 1.0%.

RB2B share runs from 0.0% in Energy to 2.3% in Artificial Intelligence (AI).

Artificial Intelligence (AI): 37 of 1,631 crawled sites run RB2B. Energy: 0 of 294. Only industries with at least 150 crawled sites are compared here; the tool page lists the rest. RB2B is concentrated in Artificial Intelligence (AI).

RB2B is most common at 11-50 employees, on 1.1% of sites in that band.

66 of the 6,249 crawled sites with 11-50 employees run RB2B. At 51-200 employees the share is 0.9%. RB2B skews to 11-50 employee companies.

RB2B share is highest in Australia, at 1.4% of crawled sites there.

3 of the 212 crawled Australia sites run RB2B, against 1.0% across all countries. Countries with fewer than 150 crawled sites are not compared. RB2B is strongest in Australia.

In Artificial Intelligence (AI), RB2B is the most used Visitor Identification and ABM tool, on 2.3% of crawled sites.

1,631 crawled sites are labelled Artificial Intelligence (AI), and 37 of them run RB2B. Warmly follows at 0.5%. RB2B leads Visitor Identification and ABM in Artificial Intelligence (AI).

In Financial Services, RB2B is the most used Visitor Identification and ABM tool, on 0.5% of crawled sites.

548 crawled sites are labelled Financial Services, and 3 of them run RB2B. Warmly follows at 0.4%. RB2B leads Visitor Identification and ABM in Financial Services.

In Biotechnology, RB2B is the most used Visitor Identification and ABM tool, on 0.2% of crawled sites.

521 crawled sites are labelled Biotechnology, and 1 of them run RB2B. Warmly follows at 0.0%. RB2B leads Visitor Identification and ABM in Biotechnology.

RB2B, Warmly, 6sense hold 92% of all Visitor Identification and ABM installs counted.

133 installs were counted across 11 Visitor Identification and ABM tools. This chart divides by that total, so the bars add up to 100. Three tools hold 92% of Visitor Identification and ABM.

Attrition funnel

Named failures