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Google Campaign Manager

Google Campaign Manager in each crawled group, and in the wider sample. Advertising and Attribution.

GroupCrawledRunning Google Campaign ManagerShare
Inc 5000 (2026) 4,886 333 6.8%
Y Combinator companies 5,386 211 3.9%
Fortune 500 472 57 12.1%
Unicorns 1,000 132 13.2%
SaaS companies 8,173 17 0.2%
Tranco top 10,000 1,572 295 18.8%
Wider sample 8,291 1 0.0%

Group rows come from rendered homepage crawls; the wider sample is a plain fetch, so it undercounts tools a tag manager injects after the page loads. <5 means fewer than 5 crawled domains in that group. Method · Advertising and Attribution across all groups · Google DoubleClick or Campaign Manager floodlight and activity tracking calls.

Detected by: html stats.g.doubleclick.net

Wider sample

Google Campaign Manager was detected on 1 of 8,291 company websites drawn from Crunchbase company records, companies with 11 to 1,000 employees. The cuts below divide by each segment's own crawled base.

By industry

IndustryCrawledRunning Google Campaign ManagerShare
Artificial Intelligence (AI) 1,631 0 0.0%
Financial Services 548 0 0.0%
Biotechnology 521 0 0.0%
Information Technology 503 0 0.0%
Health Care 420 0 0.0%
Apps 395 0 0.0%
Data and Analytics 373 0 0.0%
Commerce and Shopping 347 0 0.0%
Administrative Services 344 0 0.0%
Energy 294 0 0.0%

By employee size band

Size bandCrawledRunning Google Campaign ManagerShare
11-50 6,249 1 0.0%
51-200 2,042 0 0.0%

By country

CountryCrawledRunning Google Campaign ManagerShare
United States 5,475 1 0.0%
United Kingdom 803 0 0.0%
Canada 480 0 0.0%
Germany 430 0 0.0%
France 422 0 0.0%
Australia 212 0 0.0%
Netherlands 146 0 0.0%
Sweden 84 0 0.0%
Denmark 75 0 0.0%
Finland 68 0 0.0%

Cite this

Installmap, Google Campaign Manager adoption, crawl of 2026-09-03, https://installmap.com/tools/doubleclick.

Canonical URL
https://installmap.com/tools/doubleclick
Denominator
1 of 8,291 crawled company websites in the wider sample, a share of 0.0%

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