Reddit Pixel
Reddit Pixel in each crawled group, and in the wider sample. Advertising and Attribution.
| Group | Crawled | Running Reddit Pixel | Share |
|---|---|---|---|
| Inc 5000 (2026) | 4,886 | 227 | 4.6% |
| Y Combinator companies | 5,386 | 269 | 5.0% |
| Fortune 500 | 472 | 31 | 6.6% |
| Unicorns | 1,000 | 85 | 8.5% |
| SaaS companies | 8,173 | 48 | 0.6% |
| Tranco top 10,000 | 1,572 | 67 | 4.3% |
| Wider sample | 8,291 | 34 | 0.4% |
Group rows come from rendered homepage crawls; the wider sample is a plain fetch, so it undercounts tools a tag manager injects after the page loads. <5 means fewer than 5 crawled domains in that group. Method · Advertising and Attribution across all groups · Reddit advertising pixel served from the redditstatic ads path.
Detected by:
html rdt('init html rdt(init
Wider sample
Reddit Pixel was detected on 34 of 8,291 company websites drawn from Crunchbase company records, companies with 11 to 1,000 employees. The cuts below divide by each segment's own crawled base.
By industry
| Industry | Crawled | Running Reddit Pixel | Share |
|---|---|---|---|
| Artificial Intelligence (AI) | 1,631 | 12 | 0.7% |
| Financial Services | 548 | 1 | 0.2% |
| Biotechnology | 521 | 0 | 0.0% |
| Information Technology | 503 | 4 | 0.8% |
| Health Care | 420 | 1 | 0.2% |
| Apps | 395 | 6 | 1.5% |
| Data and Analytics | 373 | 2 | 0.5% |
| Commerce and Shopping | 347 | 0 | 0.0% |
| Administrative Services | 344 | 0 | 0.0% |
| Energy | 294 | 1 | 0.3% |
By employee size band
| Size band | Crawled | Running Reddit Pixel | Share |
|---|---|---|---|
| 11-50 | 6,249 | 26 | 0.4% |
| 51-200 | 2,042 | 8 | 0.4% |
By country
| Country | Crawled | Running Reddit Pixel | Share |
|---|---|---|---|
| United States | 5,475 | 27 | 0.5% |
| United Kingdom | 803 | 1 | 0.1% |
| Canada | 480 | 1 | 0.2% |
| Germany | 430 | 1 | 0.2% |
| France | 422 | 0 | 0.0% |
| Australia | 212 | 2 | 0.9% |
| Netherlands | 146 | 0 | 0.0% |
| Sweden | 84 | 1 | 1.2% |
| Denmark | 75 | 1 | 1.3% |
| Finland | 68 | 0 | 0.0% |
Cite this
Installmap, Reddit Pixel adoption, crawl of 2026-09-03, https://installmap.com/tools/reddit-pixel.
Related tools in this category
- LinkedIn Insight Tag 4.2%
- Meta Pixel 4.0%
- Google Ads Conversion 3.3%
- X Ads Pixel 0.3%
- Microsoft Advertising UET 0.3%
- TikTok Pixel 0.3%
- AdRoll 0.2%
- Pinterest Tag 0.1%