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LinkedIn Insight Tag

LinkedIn Insight Tag in each crawled group, and in the wider sample. Advertising and Attribution.

GroupCrawledRunning LinkedIn Insight TagShare
Inc 5000 (2026) 4,886 1,036 21.2%
Y Combinator companies 5,386 737 13.7%
Fortune 500 472 85 18.0%
Unicorns 1,000 218 21.8%
SaaS companies 8,173 271 3.3%
Tranco top 10,000 1,572 114 7.3%
Wider sample 8,291 348 4.2%

Group rows come from rendered homepage crawls; the wider sample is a plain fetch, so it undercounts tools a tag manager injects after the page loads. <5 means fewer than 5 crawled domains in that group. Method · Advertising and Attribution across all groups · LinkedIn Insight Tag conversion and retargeting script with a partner id.

Detected by: html _linkedin_partner_id html px.ads.linkedin.com/collect

Wider sample

LinkedIn Insight Tag was detected on 348 of 8,291 company websites drawn from Crunchbase company records, companies with 11 to 1,000 employees. The cuts below divide by each segment's own crawled base.

By industry

IndustryCrawledRunning LinkedIn Insight TagShare
Artificial Intelligence (AI) 1,631 102 6.3%
Financial Services 548 24 4.4%
Biotechnology 521 7 1.3%
Information Technology 503 25 5.0%
Health Care 420 20 4.8%
Apps 395 14 3.5%
Data and Analytics 373 22 5.9%
Commerce and Shopping 347 12 3.5%
Administrative Services 344 23 6.7%
Energy 294 8 2.7%

By employee size band

Size bandCrawledRunning LinkedIn Insight TagShare
11-50 6,249 245 3.9%
51-200 2,042 103 5.0%

By country

CountryCrawledRunning LinkedIn Insight TagShare
United States 5,475 207 3.8%
United Kingdom 803 39 4.9%
Canada 480 17 3.5%
Germany 430 26 6.0%
France 422 23 5.5%
Australia 212 16 7.5%
Netherlands 146 6 4.1%
Sweden 84 4 4.8%
Denmark 75 4 5.3%
Finland 68 3 4.4%

Cite this

Installmap, LinkedIn Insight Tag adoption, crawl of 2026-09-03, https://installmap.com/tools/linkedin-insight.

Canonical URL
https://installmap.com/tools/linkedin-insight
Denominator
348 of 8,291 crawled company websites in the wider sample, a share of 4.2%

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