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Google Universal Analytics among the Inc 5000

Name: Google Universal Analytics in the Inc 5000 (2026)
Creator: Installmap
License: https://creativecommons.org/licenses/by/4.0/

Google Universal Analytics was detected on 770 of 4,885 crawled Inc 5000 company websites, a share of 15.8%.

Group	Crawled	Running Google Universal Analytics	Share
Inc 5000 (2026)	4,885	770	15.8%
Y Combinator companies	5,386	424	7.9%
Fortune 500	472	65	13.8%
Unicorns	1,000	141	14.1%

4,885 of 4,969 Inc 5000 domains returned a usable record and form the denominator. 4,813 were counted from a rendered homepage crawl on 4 September 2026, 72 from a plain fetch only, and 84 returned no usable record. Company list: Inc 5000 2026 list. Rank 4 of the 5 Analytics tools published for this group.

Software used by the Inc 5000 · Analytics across all four groups · Google Universal Analytics across every group and the wider sample

By size band

Size band	Crawled	Running Google Universal Analytics	Share
1-10	436	60	13.8%
11-50	2,019	335	16.6%
51-100	1,471	223	15.2%
101-250	528	89	16.9%
501-1000	221	37	16.7%
1001-5000	175	22	12.6%

By industry

Industry	Crawled	Running Google Universal Analytics	Share
Advertising, Marketing & PR	439	93	21.2%
Healthcare & Medical	424	62	14.6%
Financial Services	412	67	16.3%
IT Services	389	68	17.5%
Software	350	45	12.9%
Business & Corporate Services	311	40	12.9%
Construction	305	55	18.0%
Consumer Products	262	23	8.8%
Legal	185	38	20.5%
Food & Beverage	168	12	7.1%
Government Services	158	23	14.6%
Logistics & Transportation	156	23	14.7%
Manufacturing	154	29	18.8%
Human Resources	133	19	14.3%
Consumer Services	125	20	16.0%
Artificial Intelligence & Data	125	23	18.4%
Real Estate	112	21	18.8%

By state

State	Crawled	Running Google Universal Analytics	Share
California	645	104	16.1%
Texas	497	70	14.1%
Florida	455	60	13.2%
New York	331	52	15.7%
Virginia	235	38	16.2%
Georgia	226	30	13.3%
Illinois	223	35	15.7%
Pennsylvania	157	30	19.1%
New Jersey	146	21	14.4%
Colorado	133	26	19.5%
Arizona	130	18	13.8%
North Carolina	128	12	9.4%
Ohio	126	14	11.1%
Massachusetts	121	26	21.5%
Maryland	118	20	16.9%
Tennessee	104	23	22.1%

Google Universal Analytics share of crawled company websites, by group

Badge

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<a href="https://installmap.com/groups/inc5000_2026/universal-analytics"><img src="https://installmap.com/badges/inc5000_2026/universal-analytics.svg" alt="Google Universal Analytics runs on 15.8% of the Inc 5000, 770 of 4,885 crawled companies"></a>

Markdown

[![Google Universal Analytics runs on 15.8% of the Inc 5000, 770 of 4,885 crawled companies](https://installmap.com/badges/inc5000_2026/universal-analytics.svg)](https://installmap.com/groups/inc5000_2026/universal-analytics)

Badge URL: https://installmap.com/badges/inc5000_2026/universal-analytics.svg · all badges.

Cite

Google Universal Analytics was detected on 770 of 4,885 crawled Inc 5000 company websites (15.8%). Installmap, 4 September 2026, https://installmap.com/groups/inc5000_2026/universal-analytics.

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