Home / Categories / Advertising and Attribution
Advertising and Attribution among the Inc 5000, Y Combinator companies, the Fortune 500 and unicorns
Every Advertising and Attribution tool the group crawls count, with each group's share. Bases: Inc 5000 4,886, Y Combinator 5,386, Fortune 500 472, Unicorns 1,000, SaaS 8,173, Tranco 1,572.
| Tool | Inc 5000 | Y Combinator | Fortune 500 | Unicorns | SaaS | Tranco |
|---|---|---|---|---|---|---|
| Google Ads Conversion | 31.0% | 19.4% | 18.6% | 33.4% | 5.1% | 14.4% |
| Meta Pixel | 30.1% | 17.0% | 22.2% | 24.3% | 4.9% | 12.7% |
| LinkedIn Insight Tag | 21.2% | 13.7% | 18.0% | 21.8% | 3.3% | 7.3% |
| Google Campaign Manager | 6.8% | 3.9% | 12.1% | 13.2% | 0.2% | 18.8% |
| Microsoft Advertising UET | 10.6% | 4.5% | 12.9% | 16.1% | 1.4% | 8.0% |
| Reddit Pixel | 4.6% | 5.0% | 6.6% | 8.5% | 0.6% | 4.3% |
n/a means the tool is outside the counts published for that group. <5 means fewer than 5 crawled domains in that group.
In each group
- Advertising and Attribution among the Inc 5000
- Advertising and Attribution among Y Combinator companies
- Advertising and Attribution among the Fortune 500
- Advertising and Attribution among unicorns
- Advertising and Attribution among SaaS companies
- Advertising and Attribution among the Tranco top 10,000
- Advertising and Attribution in the wider sample
Advertising and Attribution in the groups, 4 September 2026, https://installmap.com/categories/advertising-attribution. Free to cite with a link.